A new interpretation of Irish Coffee.
On the occasion of St. Patrick's, Jameson launched a limited edition "bag" invitation to revisit the ritual of traditional Irish Coffee. This kit, which includes a bottle of Jameson Irish Whiskey, 250 grams of Colombian coffee and four shot glasses, offers a whole new way of consumption: the shot-tail. Well I put a little damper on the consumer side shot for each charge but after doing what he wants.
The tasting begins with the shot of whiskey reveals its roundness and light woody notes, and ends with the shot of coffee with a spicy fragrance accentuates the round and smooth taste of Jameson.
This kit ushers in a new trend of mixology that emphasizes successive discovery of taste sensations. Thus, there are several steps in the development of this shot-tail : it takes all
first pay Jameson Irish whiskey in the first shot and then prepare coffee in a second by adding sugar and cream.
This new ritual allows shifted to vent all the richness, purity and the "Smooth" one of Jameson Whiskey.Presented in a "bag" in recyclable paper craft, this kit to graphics resolutely
avant-garde, enhances the authentic and contemporary image of Jameson. The new cabinet, launched limited edition will be available exclusively at Julhès from next March suggested retail price of 38 euros.
Cheers,
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